Motorola targets emerging markets with the $179 Moto G

moto g

In a bold move to conquer emerging markets, Motorola has today released its Moto G Android phone, aka the Moto X’s little brother. The phone doesn’t skimp on features, but Motorola is selling it for a very affordable price of $179 (UGX 450,000) unlocked. And they also hope to reduce the price even further with time. Its built around a 4.5″ 720p edge-to-edge display that’s covered in Gorilla Glass. Motorola has even wrapped the insides of the Moto G with a water-resistant nano-coating.

It spots a quad-core Qualcomm Snapdragon 400 processor, 1GB of RAM, 8 or 16GB of storage, a 5-megapixel rear camera and 1.3-megapixel front-facing camera, and a 2,070mAh battery. And it has a striking resembleness with the its bigger brother the Moto X.  Don’t expect the latest Android 4.4 KitKat version out of the box, but comes with Android 4.3 Jelly Bean. The company says that the Moto G will get Android 4.4 KitKat in January 2014

The main camera is at the back of the Moto G and is a 5MP shooter that does only 720p video recording. Below it sits an LED flash, while on its left is the phone’s speaker. The secondary front-facing shooter is 1.3MP.

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The G is believed to be Motorola’s first real global play under Google’s ownership and it is going up directly against the Nokia Asha’s and Firefox OS phones of the world as it tries to hit the same price points.