Microsoft launches it’s Selfie Phone, The Lumia 730 and More

Nokia Lumia 720 selfie

Nokia Lumia 720 selfie

Microsoft has today at IFA introduced a slew of Nokia Lumia devices including the Lumia 820, the dual-sim 730, along with its LTE twin known as the 735. The company spent a long time marketing it’s long-rumored “selfie phone” the Lumia 730,a phone “built for Skype and selfies,” thanks mainly to a wide-angle 5-megapixel HD front-facing camera. We have seen the likes of phone makers like HTC that have placed 8-megapixel front-facing cameras in their latest phones. The company aims to appeal to camera die-hards with the Lumia 730 and apps like “Lumia Selfie” to help owners create that perfect selfie.

The Lumia 730 is an average mid-range 4.7-inch (1280 x 720) handset as expected it’s running the latest Windows Phone 8.1 operating system and Microsoft’s newly announced Lumia Denim update. The update has some special speed enhancements and other improvements to the Lumia Camera app. The main camera is 6.7-megapixel shooter with LED flash, and Microsoft is powering the Lumia 730 with a Qualcomm Snapdragon 400 processor, 1GB of RAM, and just 8GB of storage. The phone also has MicroSD support. Microsoft has also included dual-SIM support with the Lumia 730, perfect for markets where using multiple SIMs is essential.

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Part of the 730 is what Microsoft is calling the Lumia Selfie app, which is exactly what it sounds like: A standalone app for selfies that you can access more quickly than the standard method, which is to enter the regular Lumia Camera and swipe over to the front-facing viewfinder.