Is YouTube chewing up all your data bundle? Google has a solution that will save you up half of your data charges.

It’s official, the obvious tech giant and savior, Google is pushing a new video standard that could cut bandwidth use in half especially for YouTube lovers.

One of the constant complaints we hear from wireless and even some wire line ISPs is that the surge in online video demand has put a strain on their net­works that leaves them with no choice but to implement unpopular policies such as bandwidth caps. But CNET reports that Google is hoping to make help ISPs significantly ease the strain of video on their networks by pushing its new V9 video technology standard that the company says can help content providers “save about 50% of bandwidth by encoding your video with VP9.” Of course, the VP9 stan­dard hasn’t even been final­ized yet and won’t be available for general use until mid-June at the ear­li­est. All the same, Google is promis­ing devel­op­ers that adopt­ing the new stan­dard will be easy and is pro­mot­ing it as a free, open source alter­na­tive to rival codec H.264.

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